Hugo Boss Ma Vie l’Eau

Multibrand Coty
16 Febbraio 2018
Nespresso | Capsule
3 Febbraio 2018

CONFIDENT FEMININITY

The spirit of independent woman revealed in a fragrance.


T he briefing aimed to develop a project that transmit the strength and femininity, intrinsic characteristics of the fragrance Hugo Boss Ma Vie l’Eau.

A form with an unambiguous floral shape was reinvented, referring to the packaging delicate color and combined with silver preciousness. A beautiful stage for Hugo Boss Ma Vie L'Eau perfume that glorifies the spirit of an independent modern woman.
Cliente
Hugo Boss
Progetto
Espositore

Fasi: Industrialization, production.

Crowner:
Base:

  • Material silver mirror acrylic 3mm thick.
  • Sectioning, laser cut.
  • Alcohol proof protection with Pink satin finish
  • Black glossy plexi 10mm thick
  • Logo white silk screen printed